Long Bay Beach

Image: Russell Street | Creative Commons


Get information on our vision, purpose and outcomes - including our intermediate outcomes and stretch goals.

Vision - 50+ years target

New Zealand is the greatest living space on Earth.
Kāore he wāhi i tua atu i a Aotearoa, hei wāhi noho i te ao.

A place where, increasingly, the knowledge and commitment of New Zealanders is focused on restoring and sustaining a natural environment.

Outcome statement

To achieve this vision, our outcome statement is:

New Zealanders gain environmental, social and economic benefits from healthy functioning ecosystems, recreation opportunities, and from living our history.


To work with others to increase the value of conservation for New Zealanders.
Kia piki te oranga o te ao tūroa, i roto i te ngātahitanga, ki Aotearoa.


Intermediate outcomes - 25 year targets

We have intermediate outcomes around which conservation work is organised. 

  1. The diversity of our natural heritage is maintained and restored across New Zealand.
  2. New Zealand's history is brought to life and protected.
  3. Whānau, hapū and iwi are enabled to carry out their responsibilities as kaitiaki of
    natural and cultural resources on public conservation lands and waters.
  4. New Zealand’s unique environment and heritage is a foundation for our economic, social and cultural success.
  5. New Zealanders and international visitors are enriched by their connection to New Zealand’s nature and heritage.
  6. New Zealanders and international visitors contribute to conservation.

Stretch goals - 10 year targets

To focus our effort and move towards our vision, DOC has developed a set of 'stretch goals'.

These are challenging goals. They include clear targets and link to achieving DOC’s intermediate outcomes. We’ll work towards these goals over the next 10 years.

We will will change and adapt these goals over time. The goals set out below give an clear indication of what our targets are for biodiversity, fresh water, marine protection, historic heritage, and tourism and community engagement.

Working with others through whanaungatanga to inspire and deliver world-leading conservation:

  • 90% of New Zealanders’ lives are enriched through connection to our nature and heritage.
  • 90% of visitors rate their experiences on public conservation lands and waters as exceptional.
  • 90% of New Zealanders think the impacts of visitors on public conservation lands and waters are very well managed.
  • Whānau, hapū and iwi are able to practise their responsibilities as kaitiaki of natural and cultural resources on public conservation lands and waters.
  • 50% of New Zealand’s natural ecosystems are benefiting from pest management.
    50 freshwater ecosystems are restored from ‘mountains to the sea’.
  • A nationwide network of marine protected areas is in place, representing New Zealand’s marine ecosystems.
  • 90% of our threatened species across New Zealand’s ecosystems are managed to enhance their populations.
  • The stories of 50 historic Icon Sites are told and protected.

50% of international holiday visitors come to New Zealand to connect with our natural places.

This previous stretch goal is considered  to already be reached, as we know that the majority of international visitors say they come to New Zealand because of the natural attractions

DOC outcomes model

Get more information in our Statement of Intent

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