Akaroa business a SMART Operator

Archived content: This media release was accurate on the date of publication. 

Akaroa business Black Cat Cruises have signed up to a programme developed by DOC to increase the protection of marine mammals.

Date:  12 October 2015

Black Cat Cruises have become the first business in Banks Peninsula, and the second in the country, to sign up to the SMART Operator Programme.

SMART Operators, an acronym for 'Sustainable Marine Mammal Actions in Recreation and Tourism', lead by example by committing to activities that have minimal disturbance on whales, dolphins and seals. Commercial operators are able to achieve this by undertaking staff training around the Marine Mammals Protection Regulations, guarantee responsible advertising and help educate the public about best practice boating around marine mammals.

DOC Ranger Derek Cox was pleased to have Black Cat Cruises as the first SMART Operator in Banks Peninsula. “Black Cat Cruises approached DOC earlier in the year requesting that we hosted the SMART training course in Akaroa, and they have now become the first SMART Operator – this really demonstrates to us that they are the right operators to be leaders in this community”.

“As more people want to have that special encounter with marine mammals, they are putting increasing pressure on them, potentially to the detriment of the very thing they love. DOC is looking for new ways of reducing this pressure and Black Cat Cruises will be able to assist with that”.

Black Cat Cruises Chief Executive Paul Milligan thought becoming a SMART Operator was a “no brainer”.  “We have been operating on Akaroa Harbour for 30 years now and as the largest operator on the harbour, it’s important for us to work with DOC to ensure that we minimise any impacts on our environment and the Marine Mammals we interact with, such as the endangered Hector’s Dolphin.”

“The SMART Operator initiative reassures DOC that we are operating responsibly and gives our customers the confidence that we take what we do seriously and strive to be a leader in the eco-tourism space.”

DOC intends the SMART Operator programme to be extended around the country in the future.

SMART logo.